+25% Traffic in Under 25 Days by Removing Content

The Challenge

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The website had hit a growth plateau. Despite having thousands of indexed pages, organic traffic wasn’t increasing.

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🔍 The diagnosis was clear:
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There was an overabundance of low-quality content with no clear search intent, no traffic, and no conversions.
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This diluted domain authority and negatively impacted rankings.

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The Solution

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I implemented a structural SEO cleanup strategy, both technical and strategic:

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✅ Deep content audit
Identified pages with no traffic, no conversions, and no clear search intent.

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✅ Selective removal & deindexing
Pruned dozens of low-value pages, improving the site’s overall architecture.

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✅ Internal linking optimization
Redesigned linking to concentrate authority on pages with the highest ranking potential.

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The Results

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📈 +25% organic traffic growth in just 25 days
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📉 Less content, more traffic
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🔄 Improved crawl budget efficiency and stronger ranking stability
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🎯 Increased visibility for high-value, transactional-intent pages

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The Key Insight

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Growth doesn’t always mean publishing more.
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Sometimes it means making space for what matters.

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Removing what doesn’t add value can be the biggest catalyst for organic growth.

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Want to Apply This Strategy to Your Site?

I’m Ana Fernández, an SEO consultant with a strategic approach.

I can help you transform your site into a high-performing asset by eliminating what drags you down and strengthening what drives results.

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