Legal framework

Privacy policy

Last updated: June 11, 2026

1. Data controller

The controller for the personal data collected through this website is Contenidos CSC (hereafter, «Ana Fernández SEO»), domiciled in Santiago de Chile. For any question related to this policy you can write to hola@anafernandezseo.com.

2. Data we collect

We process the following personal data:

  • Newsletter and insights subscription: email address and, optionally, name.
  • Commercial contact: name, work email, company, role and the message you send us.
  • Analytics and security: anonymised IP address, browser, device and browsing behaviour.

3. Purposes and legal basis

  • Provide the requested service (precontractual relationship / contract performance).
  • Send the newsletter and SEO insights you signed up for (your consent).
  • Comply with legal and accounting obligations (legal obligation).
  • Measure traffic and improve the website (legitimate interest, balanced against your rights).

4. Retention

We keep your data for the time strictly necessary to fulfil each purpose, and for the legal periods required afterwards. You can request deletion at any time.

5. Recipients

We work with technology providers acting as processors (hosting, email, analytics, CRM). Where they are located outside the EU/Chile, we apply the safeguards required by applicable regulation.

6. Your rights

You can exercise the rights of access, rectification, deletion, opposition, restriction and portability by writing to hola@anafernandezseo.com. You may also file a complaint with the relevant supervisory authority.

7. Changes to this policy

We may update this policy to reflect changes in our processing activities or applicable law. Substantial changes will be communicated through the website.