Team · Digital Product

SEO as a product surface, not an afterthought.

Most product teams treat SEO as a marketing problem and discover too late that crawl, indexing and rendering decisions live in their codebase. We sit with product and engineering from day one.

Indexable
By design
Vitals
Production-grade
Schema
Structured data built-in
Migrations
Traffic-safe
What it's for

Where product decisions become SEO decisions.

Routing, rendering, performance, schema and faceting all live in product. We bring SEO into the same room as product design.

/01
Rendering

SSR / SSG / hydration done right

Framework-level decisions reviewed with SEO in mind — TanStack Start, Next.js, Remix, Astro, headless commerce.

/02
Architecture

Faceting, canonicals and crawl budget

Product surfaces designed with selective indexing and crawl economics from day one.

/03
AI

Schema and structured data baked in

Product, FAQ, Article and breadcrumb schema treated as a product feature — not a marketing afterthought.

/04
Migrations

Traffic-safe replatforms and redesigns

Migration plans, redirect maps, parity audits and post-launch monitoring — no traffic surprises.

Principles

How we work with product teams.

/01

In your standups, not in marketing's

We attend product standups, refinements and sprint reviews — SEO is part of the product backlog.

/02

Tickets in your tracker

Linear / Jira tickets, with acceptance criteria written for engineers — not marketing requests.

/03

Tested in CI

SEO contracts (titles, canonicals, schema) tested in CI to prevent regressions.

/04

Senior eng-aware

Our team works with engineers as peers — we know your stack and your trade-offs.

FAQ

What product teams ask

Yes. Tickets with acceptance criteria, code examples and test cases — written for engineers, not for marketing.

Let's bring SEO into your product team.

Indexable, fast and conversion-aware by design — not patched after launch.