/05 · Service

Programmatic SEO that scales without diluting quality.

Template-based architectures of thousands of pages: integrations, comparisons, locations, use cases, catalog facets. Selective indexing, zero cannibalization and editorial quality at every node.

+184k
URLs indexed selectively
0
Cannibalization across templates
+312%
Average organic lift
1:1
Template ↔ intent matching
What it's for

Catalogs and integrations treated as programmatic assets.

We turn your inventory (products, locations, integrations, use cases) into thousands of useful URLs — not into thin content farms.

/01
Catalog as asset

Every SKU, integration or location is a node in a system.

Dynamic templates with structured attributes that index selectively based on real demand — not in bulk.

/02
Selective indexing

Index only where there's demand and crawl budget pays back.

Demand-based indexing rules, faceted navigation under control, parameter handling and noindex for low-value combinations.

/03
Editorial quality at scale

Templates that read like editorial, not like databases.

Controlled AI generation, original data per node, internal linking by relevance and conversion hook by template.

/04
Anti-cannibalization

One intent, one URL — even across thousands of pages.

Cluster mapping, internal linking discipline and consolidation rules so the right page wins for the right query.

Principles

How we run programmatic SEO

/01

Inventory before template

We don't design the template until we understand the inventory and the demand. Templates that work for product A often fail for product B.

/02

Index by demand, not by inventory

Indexing every combination kills crawl budget. We index by measured demand and prune what underperforms.

/03

Editorial-grade templates

Programmatic doesn't mean thin. Each template has unique data, controlled generation, internal linking and a conversion hook.

/04

One intent per URL

We map every intent to a single template + parameter pattern. Cannibalization kills programmatic — discipline saves it.

/05

Monitored at scale

Log analysis, GSC by template, crawl simulations and noindex / canonical audits run continuously, not once.

/06

Engineering partnership

Programmatic SEO is half engineering. We embed with your tech team and write specs your engineers can ship.

FAQ

What product and engineering teams ask us

Limited. Programmatic SEO needs templating, data layers and indexing logic that lives in code. We can scope a phase 1 with no-code (Webflow, Framer), but at scale you need engineering. We can recommend partners if you don't have one.

Let's design your programmatic SEO architecture.

Inventory audit, template design, indexing logic and a sprint plan with engineering. From the first sprint, templates ship to prod.