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Social search ranking
Be discovered in TikTok, YouTube and Instagram search.
Title, description, on-screen text, captions, hashtags and audio choice optimized for social search rankings. Discovery, not just feed reach.
Gen Z and millennial users search on TikTok, YouTube and Instagram before Google. And LLMs read from social to describe brands and products. We optimize your presence for social search and for AI representation.
We work the discoverability of your social content (titles, descriptions, captions, hashtags, on-screen text, transcripts) so it ranks in social search and shapes how LLMs describe your category.
Title, description, on-screen text, captions, hashtags and audio choice optimized for social search rankings. Discovery, not just feed reach.
Series strategy, recurring formats, topic depth. Be recognized as the reference creator/brand for specific category topics.
TikTok-native, Shorts-native, Reels-native — same idea, different execution. Cross-posting kills performance everywhere.
LLMs read transcripts, captions and comments. We work content so the LLM gets the right narrative when asked about your category.
We optimize for users searching, not for the for-you-page lottery. Search-driven views convert; FYP views often don't.
Same idea, three executions. Cross-posting reads as lazy on every platform and tanks reach.
Recurring series compound; one-shots don't. We work the format calendar before the individual videos.
On-screen text, captions, transcripts — all read by social search and by LLMs. We don't skip them.
Going deep on 3 topics beats going shallow on 30. Social algorithms reward topic specialization.
We don't optimize for likes. Saves, sends, search-driven views and profile visits are the metrics that compound.
We don't produce video. We define strategy, format, briefs and optimization, and we work with your in-house creators or your production partner. We can recommend production partners we've worked with.
Platform audit, content strategy, format briefs and optimization playbook. Discovery, not just feed reach.