We probed ChatGPT, Gemini, Perplexity and Google AI Overviews with 1,800 commercial prompts across 18 sectors to map who gets cited, who gets paraphrased and who simply disappears from the answer layer.
A few headlines from the full report.
Only 28% of cited domains appear across two or more generative engines.
Publishers still dominate informational answers, but brands win comparative ones.
Spanish-speaking markets are systematically under-represented in English answers.
Median age of cited content dropped from 14 months in 2025 to 6 months in 2026.