/07 · Service

Be the answer in ChatGPT, Gemini, Perplexity and AI Overviews.

Generative Engine Optimization (GEO / AEO): we work the content, entities, citations and authority needed for LLMs and AI search surfaces to cite your brand as the reference answer — not your competitor's.

+2,500%
AI visibility lift on best case
4
Surfaces tracked: ChatGPT, Gemini, Perplexity, AIO
Cited
Consistently in evaluation queries
Weekly
LLM citation monitoring
What it's for

AI search is already 30% of high-intent queries. Be the answer.

We audit how the LLMs answer your category queries, identify the gaps and build the content + authority needed for your brand to be cited as the reference.

/01
LLM audit

Read every relevant prompt across every LLM.

We map the prompts that matter for your category and track who gets cited, in what tone, with what sources — across ChatGPT, Gemini, Perplexity and AIO.

/02
Citation engineering

Content structured to be cited, not just to rank.

Self-contained answers, structured data, factual density, original data and explicit attribution. LLMs cite what's easy to quote.

/03
Entity authority

Knowledge Graph + LLM knowledge alignment.

We work the entities (people, products, events, data) that the LLMs need to know about your brand. Wikipedia, Wikidata, structured data and trusted sources.

/04
Source authority

Be the source LLMs trust, not just one of many.

Original research, comparators, frameworks and data points that other sources end up quoting. Authority compounds in AI faster than in classic search.

Principles

How GEO works (and doesn't)

/01

GEO ≠ SEO 2.0

GEO shares fundamentals with SEO but works differently: citation over ranking, factual density over keyword density, structured answers over long-form.

/02

Surface by surface

ChatGPT, Gemini, Perplexity and AIO each have their own retrieval and citation logic. We optimize per surface with a unified content strategy.

/03

Entity > keyword

LLMs read entities and relationships. Being recognized as the entity is more important than ranking for the keyword.

/04

Original data wins

LLMs love quoting original research, surveys, benchmarks and unique data. Generic content gets paraphrased; original data gets cited verbatim.

/05

Trusted sources amplify

Wikipedia, regulators, .edu, .gov and tier-1 media shape how LLMs describe a brand. We work mentions in these sources strategically.

/06

Measured weekly, not yearly

LLM answers change fast. We monitor citation, sentiment and source attribution weekly and ship adjustments monthly.

FAQ

What growth and brand leads ask us

Real. ~30% of high-intent queries now produce LLM-powered answers (AI Overviews, ChatGPT, Perplexity) where users get an answer without clicking. Brands cited there capture demand; brands not cited lose it silently. The trend is accelerating.

Let's make your brand the LLM answer.

LLM audit, prompt tracking, citation engineering and entity work. From sprint 1 we monitor every surface that matters.