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Digital PR
Coverage that earns links and citations, not vanity placements.
We brief your PR team so each release is structured for search and LLM citation. The placement that gets cited and linked is worth 50 that don't.
How they find you, how they describe you and how they cite you. We optimize the PR outputs your team already produces, build mentions that move the needle and defend your branded SERP. Real authority — no link buying.
We work the full branded SERP, build digital PR with editorial value, optimize how LLMs describe you and clean what doesn't represent the brand anymore.
We brief your PR team so each release is structured for search and LLM citation. The placement that gets cited and linked is worth 50 that don't.
Old reviews, mismanaged crises, forums with wrong info. We build the assets and authority so what matters dominates positions 1–10 and the rest drops.
We audit the actual answers, identify gaps and build the content + mentions that fix how the LLM completes 'tell me about [brand]'.
Owned data, original research, comparators and frameworks. The kind of content competitors quote and media cover by default.
We don't buy links. We earn them with content that deserves coverage. Slower, but it's the only authority that survives algorithm updates and AI surfaces.
Google and LLMs reward consistent, repeated mention in trusted sources. One placement in The Wall Street Journal doesn't beat 30 in vertical media.
Positions 1–10 for your brand name are the most strategic real estate you own. We treat them as such.
Being cited in ChatGPT and Perplexity is becoming as valuable as being linked. We optimize both at once.
Most PR effort gets wasted because release structure ignores how search and LLMs read it. We sit with your PR team and brief together.
Everything we do passes legal and brand. No black-hat, no fake reviews, no impersonation. Just real authority built on real value.
No. Bought links are a liability — they get detected, devalued or penalized, and they don't move LLM citations at all. We earn links with content worth covering. Slower, but it compounds.
Branded SERP audit, LLM representation audit and a digital PR plan that earns coverage worth being cited.